Editing for CEOs, Big Red Car? Huh?
Big Red Car here on a perfect Austin By God Texas morning, y’all. Day for a long run with the top down in the 70F weather? Indeed!
OK, today, we talk about editing in the context of finally getting you to commit to writing the Strategy for your company, dear CEO. Just a first draft.
That is Strategy in the Vision, Mission, Strategy, Tactics, Objectives, Values, Culture continuum with a side of crawl, walk, run. Whew! That is a mouthful.
Nothing is done until it is done and that means you have to edit it. So what exactly does that mean?