Rains are coming because it’s the end of May and it’s Austin By God Texas. Like a bit of rain.

So, two CEOs are talking and we get into a chat about the difference between young/first time CEOs and experienced/serial CEOs.

I hazard the following, “Think it’s perspective.” There are a few other thoughts, but we keep circling back to perspective.

Serial CEOs know what is important — and they are better at it — because they have done it before. They made the mistakes, paid full tuition for the education.

On the heels of the Memorial Day post yesterday, I got a few emails from CEOs (former clients) who said the same thing, essentially, paraphrasing: “You were doing very different things than we were doing at the same age — early to mid-twenties. I assume it gave you a different perspective on things.”

Old lions and new lions are lions, but they have a different perspective on things.

Please note this is a nuclear lion family. They live in Llano, Texas. What is each of the lions thinking about.

Daddy lion is thinking about the checklist for the board meeting (he read the Checkist Manifesto as a cub and knows it works) and making sure the meeting docs are in the DropBox. He’s also thinking he needs to talk to those tigers in marketing to make damn sure they are following the agreed to process.

Momma lion is pondering whether Insta or FB is the way to go on marketing. She’s thinking about whether to have another cub, but is worried about the dilution if she has to raise capital.

Cub lion is thinking — “Wow, that looks cool. Maybe I should re-do my logo? Or become a B Corporation, cause that’s way cool. A blog — maybe start writing a blog.”

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