07/25/19

CEO Shoptalk — Knowing WHY

Long time ago, I got a call from a CEO, says, “Wow, that worked like a champ. Thanks.”

I had no idea what he was talking about, so we chatted. Apparently, he had had a problem and I had told him to look at something on The Musings of the Big Red Car website, he did, he applied it, and it worked. Problem solved. Bravo!

Then, I asked him the money question, “Do you know WHY that worked?” 

Image result for success images

Painful, awkward, ask-Dad-to-marry-his-daughter-style silence ensued.

“CEO, do you know WHY that worked?”

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