strategy – The Musings of the Big Red Car

Strategy Report Card – Better Next Year

Big Red Car — Wed, 17 Oct 2018 20:40:30 +0000

Big Red Car here in rainy and flooding Austin By God Texas. The flooding situation is getting very serious in the Hill Country to the west of Austin. Lake Travis – an enormous body of water, 30 square miles in surface area – is full to overflowing. It is at the sixth deepest depth of […]

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Facts & Strategy

Big Red Car — Sat, 23 Sep 2017 16:59:08 +0000

Facts are nice things. Not as nice as a root beer float, but nice. Big Red Car here on a cool Texas morning with the Fahrenheit set at 72. Hello, Fall! So, I am in the midst of helping a bunch of CEOs either craft their first crack at strategy or to revise something they […]

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Editing for CEOs — CEO Shoptalk

Big Red Car — Tue, 12 Sep 2017 13:35:30 +0000

Editing for CEOs, Big Red Car? Huh? Big Red Car here on a perfect Austin By God Texas morning, y’all. Day for a long run with the top down in the 70F weather? Indeed! OK, today, we talk about editing in the context of finally getting you to commit to writing the Strategy for your […]

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Strategy — First Draft

Big Red Car — Sat, 02 Sep 2017 13:50:33 +0000

Strategy — let’s get you writing that First Draft, shall we? First, let’s figure out where it fits. Big Red Car here on a sunny, dry ATX morning. Sun is shining, but it is cool. Maybe the summer is over? Haha, you’re so silly. This is Texas. Summer doesn’t end until October 23. OK, so […]

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Writing Strategy — CEO Shoptalk

Big Red Car — Fri, 25 Aug 2017 12:58:21 +0000

How does a new CEO write Strategy? First, she gets her mind right. Here’s how. Big Red Car here expecting Hurricane Harvey this weekend. Likely won’t get to the ATX until Tuesday. Whoa, Nellie! Pray for those along the Gulf Coast who will be dealing with the first hurricane to hit Texas since Ike in […]

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Employee Retention III — For CEOs Only

Big Red Car — Mon, 13 Feb 2017 12:17:17 +0000

Big Red Car here in a Grammy swoon. Didn’t watch them at all. Sorry. The BRC got a lot of emails about — the difference amongst Strategy, Tactics, Objectives. I sent the emailers here: Strategy v Tactics v Objectives for Startups << link. Somebody wrote to me, “That’s simple, BRC. Can you make it even […]

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Strategy, President-elect Trump

Big Red Car — Fri, 02 Dec 2016 16:54:42 +0000

Big Red Car here with some observations as it relates to strategy and President-elect Trump. I am trying to ration my political commentary to allow the man to actually be inaugurated but I did want to note something that I think is being overlooked. Bear with me, if you can. Victory Tour President-elect Trump has […]

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Strategy v Tactics v Objectives for Startups

Big Red Car — Mon, 16 Feb 2015 13:24:35 +0000

Big Red Car here. Bit of rain this morning in the ATX but it’ll be 70F before too long. So The Boss is meeting with a particular CEO, brilliant chap. They get talking about planning in general but the discussion leads to the differentiation amongst strategy v tactics v objectives. Strategy Strategy is the view […]

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Strategy v Tactics v Objectives

Big Red Car — Mon, 04 Nov 2013 10:19:26 +0000

Big Red Car here. Oh boy what a Sunday we had yesterday. I hope you got out and about before the clouds moved in as it was glorious! The Boss took the local American Institute of Architects Home Tour. It was great fun to see a cross section of exquisite remodels and new homes. So […]

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Strategy v Tactics v Objectives

Big Red Car — Tue, 07 May 2013 13:18:29 +0000

Big Red Car here. Going to be a great day in the ATX and why the Hell not? On Earth as it is in Connecticut? No, dear friends, on Earth as it is in Texas! So, The Boss is laying out how to build the fundamental intellectual building blocks of a new company. Have you […]

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