blue apron – The Musings of the Big Red Car

Legacy Companies Are Not Stupid

Big Red Car — Wed, 22 Jan 2020 14:19:49 +0000

Comes now one of my least favorite companies: Blue Apron. I have been a critic of Blue Apron for an extended period of time. Today, we talk disruption and its push back implications. We have spoken of them thrice before: Blue Apron Stormy Waters Ahead Blue Apron And The Meal Kit Delivery Genie Blue Apron […]

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Blue Apron v Red Apron

Big Red Car — Mon, 24 Jun 2019 14:33:56 +0000

The meal kit business has been frothy and nobody has had a tougher time swimming through the froth than Blue Apron. Blue Apron came public — raising $300MM — during the same week that Amazon announced the acquisition of Whole Foods. Bad timing, bad luck. That, however, was only the beginning. Blue Apron — APRN […]

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Blue Apron and the Meal Kit Delivery Genie

Big Red Car — Wed, 03 Apr 2019 17:02:14 +0000

Blue Apron — APRN NYSE — is a meal recipe/delivery company (OK, meal-kit delivery is the right buzz word, shoot me) that went public back in 2017. It was once upon a time a Unicorn. Here is what the stock has done since coming out at $10/share in July 2017 and thereby earning it a […]

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Blue Apron — Stormy Waters Ahead

Big Red Car — Mon, 17 Jul 2017 17:50:56 +0000

Big Red Car here with his Blue Apron on. Haha, that’s a joke y’all, just like everything else about Blue Apron. If you don’t know about Blue Apron, a meal kit delivery company which just went public, let the Big Red Car ‘splain it to y’all. Blue Apron went public on the NYSE recently at […]

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