positioning – The Musings of the Big Red Car https://themusingsofthebigredcar.com 53 years and 204,000 miles of business, CEO, leadership, startup, political, military wisdom Fri, 04 Oct 2019 22:02:16 +0000 en-US hourly 1 https://wordpress.org/?v=5.9.11 Product Positioning — May I Please Have A Hard Seltzer? https://themusingsofthebigredcar.com/product-positioning-may-i-please-have-a-hard-seltzer/?utm_source=rss&utm_medium=rss&utm_campaign=product-positioning-may-i-please-have-a-hard-seltzer Fri, 04 Oct 2019 22:02:16 +0000 https://themusingsofthebigredcar.com/?p=8140 Somewhere in the dark recesses of your mind is a thought trying to break its way into your consciousness — it is repeating a mantra: Product, Price, Placement, Promotion — maybe joined by: Positioning, People, Packaging. A lot of P’s. Image it like a Gregorian Chant coming at you like a throbbing headache. Do you […]

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