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Ping me via email at jminch2011@gmail.com and I will send you a whitepaper on this subject.

BRC
http://www.themusingsofthebigredcar.com

Do not “write what you know.” Write what you can imagine based on what you know.

Nice observation!

I’ve had lots of training that, with a level of severity, e.g., to defend against criticism from picky, nasty school teachers, says be able to justify, hopefully down to the level of Zermalo-Fraenkel axiomatic set theory, everything say or write, and that training and severity truncate nearly everything about “imagine” but don’t yet solidly know.

But, as I learned on my own, in research, to get new results, first have to guess the results and commonly along the way to imagine what might be true or false, often with just crude guesses. E.g., “Naw, likely A can’t be true; if it were, then this other stuff would be true and intuitively that’s a bit much to hope for. So, first-cut, assume A is not true.”.

So, the actual training said don’t say anything can’t solidly support, but research experience says that imagination is crucial and has to be encouraged!

Right, likely don’t want to show guesses or what imagine from 30,000 feet to board members, candidate hires, etc.

And the post is good also on the other steps from vision and mission through tactics and objectives.

Yup, after Dunkirk (26 May to 4 June 1940), poor Winnie was in deep trouble! Then right away there was the Battle of Britain, Jul 10, 1940 – Oct 31, 1940. Nice example about Winnie!

Winnie might have looked at what Manstein thought of and how he did that.

Yup, for Winnie, trust in the RAF, the Spitfire, and the short range of the ME-109, as at

http://www.historynet.com/messerschmitt-me-109.htm

The Spitfire’s lower wing loading endowed it with superior maneuverability, but the Messerschmitt’s principal disadvantage lay in its limited range. After 20 to 30 minutes over the average British target, a Messerschmitt pilot would have to break off his engagement or he would run out of fuel before he could return to base across the English Channel.

England has access to the Mideast oil, and Germany has essentially nothing in oil, has to try to take over Romania, the Caucasus, and the Mideast or make motor fuel just from coal and water — expensive. Know that the English Channel will still be there. Know that much of English industry is out of the range of German bombers. Note that Germany should not get into a two front war, was already on the way to fighting with Russia (Operation Barbarossa, 22 June – 5 December 1941) and their fight with Russia would have long supply lines and a long front while Russia has lands west to east across 11 time zones; e.g., if invaded from the West, Russia can retreat to the east of the Urals! And Russia has tanks, airplanes, oil from the Caucasus, and can have 6 million men attack at once. Try to get the US involved: As England has the English Channel, the US has the Atlantic and Pacific oceans! Note that the US “industrial capacity is awesome”.

Okay, for strategy, and just imagining some of it,

(1) Make my Web site so that users are intrigued, sucked in, at least curious, right away.

(2) Make the site so that a significant fraction of early users really “love” (after YC founder Paul Graham) the site.

(3) Have the site good enough that users can be pleasantly surprised, thrilled, intrigued, become involved, maybe addicted, have it become a new important tool and/or fun toy in their lives, eagerly tell others about the site.

(4) Arrange that a user can easily send the best results they get to associates, friends, family.

(5) Take the opportunity to do some unique, really effective ad targeting.

(6) To get virality, progress for users making social connections, and a network effect have some suitable means for users sending to other users or people not yet users who will want/need to become users to process what was sent.

(7) Have some publicity means that are surprising, original, radical, provocative, and generate huge interest, buzz, media excitement, traffic flow, advertiser interest, etc.

(8) For a good image for the site, be explicit in publicity and in parts of the site about what the site can do for civilization, democracy, culture, professional growth, crafts, family, etc.

Ah, since

This is just a first draft and it can be revised, edited, rewritten a lot before it is finalized.

that’s enough for now!

http://themusingsofthebigredcar.com/writing-strategy-ceo-shoptalk/

BRC
http://www.themusingsofthebigredcar.com

#strategy #ceo #entrepreneur #founder #startup