07/31/20

Managing Primadonnas in the Real World

I struggled for the right title for this blog post. Primadonnas is not quite the right word, but maybe it is.

What I am talking about is how do you manage groups of sales people, software engineers, or research engineers who are working in a difficult to define environment. This may not be your company, but it is many companies.

What I am addressing is a pool of persons who have a similar talent or assignment, who have differing levels of experience which gives way to different outcomes.

You will recognize this if you make and sell a product; or, if you run a SaaS company which continues to develop its core product while developing a new product; or, if you are a equipment company that has an R & D or product development effort.

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