Tag Archives: revenue

08/7/18

Subscription Income Power – Peleton

Peleton, Big Red Car? You’re kidding, right?

Shut up and start peddling, y’all, I’m as serious as avoiding a heart attack.

So, the Big Red Car likes Peleton for the diversity of its income. It generates sales income – the one off sale of a Peleton bike or treadmill – and monthly recurring revenue with a monthly membership. It also finances the sale of the bike or treadmill at 0% interest while upselling you on shoes, weights, headphones, heart monitors, bike mat, water bottles.

Live-Streaming

Where’s the bike mat and why aren’t you dressed like Lance Armstrong?

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04/23/18

Revenue, the Essential Nature of Revenue

Revenue. Big Red Car here to talk about revenue. Y’all love revenue as much as the Big Red Car loves revenue?

I think you do.

If you whip out your accounting text, you will read first about operating and non-operating revenue. Scratch a little harder, you will learn about sales, rent, dividends, and interest.

If you are really on your game, you may stumble on “contra” revenue. Contra revenue is discounts and returns.

For what we are doing — startups — the revenue picture is slightly different. Let’s bring it into focus, shall we?

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