03/27/17

Packaging and Bird Dog Bay — For CEOs Only

Packaging and Bird Dog Bay — bet you didn’t see that coming?

Big Red Car here on the day after the Tarheels’ victory over Kentucky sending them to the Final Four. Final Four, baby! Is this a great country or what?

OK, so the topic for today is PACKAGING — like the Four P’s (Product, Pricing Promotion, Placement).

[Uhhhhh, Big Red Car, “packaging” is not one of the Four P’s. You did notice that, right?]

Sometimes, people can be so damn annoying. Have you noticed that?

As I was saying, packaging is important. It can be the hook between an eye catching product and an impulse buy.

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Bird Dog Bay shirt packaged for shipment and as received by The Boss in the ATX. Nice packaging?

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04/6/15

Texas Bluebonnet Tour — the Willow City Loop

Big Red Car here. What a day it is going to be in the ATX. Also, don’t forget the Final Four Championship game tonight. Like you might forget, right? Go Badgers!

So, if you live in central Texas, you take your annual bluebonnet tour at the end of April to the beginning of March. If you live in Austin, you can take the Willow City Loop tour. [This is a huge secret. Do not tell anyone who has just moved to Austin from say California or Milwaukee. They have to discover it themselves.]

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