06/12/13

What is Customer Loyalty in the Age of the Internet?

Big Red Car here.  The weather is cloudy in the ATX today.  We are in mourning but I can’t tell you why just yet.  It is a sad, gray day.  Appropriate for mourning.

So The Boss is visiting with a couple of his CEOs and he was giving them an old school definition of customer loyalty.

They liked it — clueless really.  [Haha, Big Red Car, do not be dissing The Boss's CEOs.  That is both impolite and rude.]

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05/9/13

EstateCreate — London

Big Red Car here.  Well, The Boss is working with several CEOs of startup companies and some small/medium businesses.  He enjoys doing it.

Every once in a while it is worthwhile to do a bit of bragging.  The Boss is very impressed with how the CEO of EstateCreate in London is working his deal and growing his business.

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04/19/13

The Sales Process

Big Red Car here.  Going to be a great day in the ATX, sunny and cool.  Happy Friday, ya’ll and please do be happy.  No stink eye for anyone today.

So The Boss was up early meeting with one of his CEO clients and they were chatting about the CEO’s company’s sales process.  Seems The Boss had had several similar conversations over the last couple of weeks.  Surprising really.

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03/17/13

Hardee’s — does sex sell hamburgers?

Big Red Car here.  Well, SXSW is winding down and Austin is just beginning to recover.  It was a great time.  Austin only has one Hardee’s hamburger joint and The Boss does in fact eat there from time to time.

But does The Boss eat more hamburgers because of those sexy hamburger ads?  And does sex sell burgers and charbroiled cod?

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02/22/13

Old Economy >>> New Economy Transformation — BASIC MARKETING

Big Red Car here.  The Boss was up early this morning.  He got an email from a pal asking about my post in regard to the Old Economy >>> New Economy transition — link — and the pal wanted to have a concrete example of how this would impact, say, marketing organization.

So here goes.

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