Big Red Car feeling cheeky with announcement that Apple has decided to go long on Austin By God Texas by building a new corporate campus to cost more than $1,000,000,000 and create more than 15,000 jobs.
Apple, which has been in Austin for more than a quarter of a century, and Austin have had a “starter” relationship with their first campus which employs 6,200 Austinites. This was already their largest operation outside Cupertino (a fact I am quite skeptical about).
The campus will be built on a 133 acre site, employing 5,000 out of the chute followed by 10,000 more making Apple Austin’s largest private employer. All power will be “renewable.” You knew that would be the way they rolled, right?
Functionally, the Austin campus will focus on research and development, finance, sales, and customer service. They also make the MacBook Air in Austin.
Apple had announced a plan to build $30,000,000,000 of new facilities and to create 20,000 US jobs by 2023, so the Austin project is a huge part of their national efforts.
Much of this new US development was driven by recent US Tax Code changes which made it more difficult for companies like Apple to hide profits overseas thereby bringing business back to the US. [This is how those jobs are going to come home, y’all.]
Apple employs 90,000 workers in the US and is beginning to make more of its products in the US and stationing headquarters elements here also. The company added 6,000 jobs in the US in 2018.
Welcome, again, Apple, and let’s get to work.